Your funnel wins some sales.
We win the rest.
Most of the traffic you pay for leaves without buying, and many buyers never order again. Maiilo builds the Klaviyo system that captures those visitors, converts them and keeps them paying — mapped to your customer journey and wired into CheckoutChamp.
You pay for every visitor. Your funnel only keeps the buyers.
Three places CheckoutChamp brands lose revenue they already paid to acquire.
- 01
Interested visitors leave without a trace
Plenty of people who land on your funnel are two or three touchpoints from buying. With no way to capture them, they're gone — and you pay for ads to bring them back.
- 02
Rebills fail without a word
A declined card ends a subscription. With no dunning sequence, nobody asks the customer to update it — the revenue just stops.
- 03
Emails ignore where each customer is
Klaviyo can't see your funnel, so leads, first-time buyers and loyal subscribers all get the same generic campaigns instead of the next step that fits them.
Turn paid traffic into a list you own
Your funnel is built to close the people ready to buy today. The interested ones who need a few more touchpoints leave, and you pay again to reach them. We build the system that captures them on the way out and walks them to their first order.
- Funnel-page opt-insExit-intent and offer pop-ups on your landers and VSLs, tested so they add leads without costing sales.
- Abandoned-checkout captureCheckoutChamp partials sent to Klaviyo the moment a shopper types an email or phone number.
- Nurture to first orderThe two or three touchpoints they were missing — proof, answers to objections, then the offer.
- SMS as a second channelReach the shoppers who never open email, with consent captured at the same moment.
See what slips through your funnel
Pick a leak, then drag the sliders to your own numbers.
Strategy built around your customer journey, not a campaign calendar
We start by mapping how your customers actually move — from first click to fifth order. Then every stage gets one job and the flows to do it, triggered by real CheckoutChamp and Konnektive events.
- Stage 1VisitorJob: captureFunnel opt-ins, exit offers, SMS sign-up.
- Stage 2LeadJob: first orderWelcome and nurture series, proof and objection emails.
- Stage 3Checkout startedJob: recoverAbandoned-checkout flow from CheckoutChamp partials.
- Stage 4First orderJob: second orderPost-purchase onboarding, upsell and downsell follow-ups.
- Stage 5SubscriberJob: keep payingPre-rebill nurture, dunning and card-update recovery.
- Stage 6Repeat or lapsedJob: come backReplenishment, VIP and win-back flows.
Not another email agency
We only do retention, and only for brands on this stack.
| Criteria | Typical email agency | Maiilo |
|---|---|---|
| Strategy starts from | A campaign calendar | Your customer journey |
| Visitors who don't buy | Lost after they bounce | Captured and nurtured to a first order |
| Knows CheckoutChamp & Konnektive | Learns as they go | Day one |
| Funnel events in Klaviyo | Rarely set up | Mapped in the first 5 days |
| Rebill & dunning recovery | Not offered | Core of the build |
| What they report on | Opens and clicks | Retention revenue & subscriber LTV |
| Also sells you ads or funnels | Often | Never — retention only |
| Contract | Often a long lock-in | Month-to-month |
“[A real client quote about recovered rebills or retention revenue — one or two sentences, in their words.]”
Live in 15 days. Better every month.
- Day 1–5Map the journey & integrateMap your customer journey, audit Klaviyo and connect CheckoutChamp and Konnektive so every funnel event flows in.
- Day 5–15Build capture & flowsOpt-ins and abandoned-checkout capture, then nurture, post-purchase, dunning, replenishment and win-back flows.
- Day 15LaunchEvery trigger QA'd so nothing reaches the wrong customer.
- Day 15+OptimiseMonthly tests and reporting on retention revenue and LTV.
Straight answers
Won't pop-ups hurt my funnel conversion?
We keep capture away from the checkout step and test it against your conversion rate, so it adds leads without costing sales.
What does "built around the customer journey" mean?
We map each stage — visitor, lead, buyer, subscriber, lapsed — and build the emails each one needs to reach the next, instead of sending the same campaign to everyone.
Do you support Konnektive too?
Yes — we integrate both with Klaviyo and build from their order and subscription data.
Can you fix our existing Klaviyo?
Yes. The audit shows what to keep and what to rebuild — we rarely start from zero.
Do you run ads or build funnels?
No. Retention only, so we never compete with your media buyer or funnel team.
How fast will we see results?
Rebill-recovery and win-back flows show impact within weeks; the full lifecycle compounds over months.